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Clarins King of Prussia: The First Clarins Standalone in the U.S. and Second in the World

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Clarins King of Prussia: The First Clarins Standalone in the U.S. and Second in the World

French skincare and cosmetics company, Clarins is no stranger to the U.S. market. The brand’s line of luxurious products, which Allure calls “cult-worthy,” has been a mainstay online and in America’s top department stores for decades. But, up until recently, Clarins surprisingly had no standalone stores in the U.S., and only one standalone store globally, in Hong Kong.

Duggal Visual Solutions had the honor of helping to change that fact as Clarins opened in King of Prussia Mall, the largest mall in America by leasable space, located just outside of Philadelphia. Duggal’s Brittany Wirtz collaborated with the Clarins team to produce an array of visuals for the new, 1,800-square-foot store, including custom magnetic panels with receptor graphics, wall graphics, optically clear prints, photographic prints, and a fabric graphic light box display.

Wirtz coordinated site surveys to identify where graphics were to be placed, and also provided material consultancy. Duggal then ran a series of tests before moving into production and installation, all expedited to meet the store opening date. Between Clarins’ fabulous in-store design, award-winning products and on-site spa, Philly has a new and exclusive destination for beauty.