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Elevating Nintendo in Times Square Retail

Industry News

Elevating Nintendo in Times Square Retail

Nintendo is synonymous with creating action and adventure for the digital age.  The world’s largest video game company leads the industry in new technology and is constantly creating generation-defining entertainment. In the weeks leading up to the release of a new Nintendo product you’ll hear anxious chatter among gamers, and on the eve of every release lines form at retail stores everywhere.

With hundreds of game titles available for a variety of home and portable consoles, in-store shopping can be an awesome but overwhelming experience.  Nintendo and the Toys R Us Times Square Store team are experts in getting the right titles in the hands of their customers. Duggal Visual Solutions has been a proud partner of Nintendo for years in in-store and window design. Duggal created durable signage toppers for Nintendo’s shelves and panels, laser cut acrylic letters to help game categories stand out, and precise matching of “Nintendo red” and other colors throughout the space.  Duggal also produced large format eye-popping graphics of Nintendo heroes (and villains) to help shoppers find the most popular games.