Hot off the Press: 3 Examples of Innovative Printing Technology in 2021
Printing technology is constantly evolving, and Duggal is always on the cutting edge of the latest industry advancements. More than just ink on paper, printing is a medium for the people. It connects brands with consumers, businesses with customers, artists with viewers and, quite simply, humans with humans. As printing technology expands its horizons, the possibilities are endless. Here are just a few printing technology trends we’re seeing right now:
Landa Nanography® Duggal is proud to be the first printing company to install the HD Landa S10 Nanographic Printing® Press, built to take commercial printing and packaging to the next level. The pulse of the Landa S10 is Nanography®, which combines the robustness of offset printing with the capabilities of digital printing.
Using Nanography®, the Landa S10 can deliver 2,400 DPI resolution while printing up to 6,500 sheets per hour with unparalleled sharpness and color. The press is far superior to lithographic quality printing, bringing “a winning formula that is poised to transform digital printing into a mainstream technology,” Landa says. Duggal recently used the Landa to produce a 1,700-store rollout for Bath & Body Works in record time, with our retouching team fine-tuning the artwork alongside the blazing-fast press.
Vibrachrome® Metal Panels
Artists, photographers and brands alike are discovering the unique benefits of Vibrachrome™ metal prints by Duggal. These prints are ideal for museum and gallery exhibitions, environmental graphics, outdoor displays, retail, hospitality and many other use cases. A specially coated paper printed on a dye-sublimation press is transferred to a separate press that heats the print against the face of the metal at 400 degrees F. As the water in the ink evaporates, the ink transitions from a solid to gaseous state. After the metal cools, the ink becomes permanent and scratch-resistant, with no lamination needed.
Artist Shuli Sade, a Duggal client for nearly 20 years, saw her creative vision come to life with Vibrachrome™ for a commissioned work in Kendall Square, Cambridge. Four 12-foot-tall panels deliver color and architectural design in a permanent lobby installation accompanied by augmented reality.
High Fashion Fabric Printing
Dye-sublimation has long been a go-to form of fabric printing, but its applications continue to push creative boundaries as brand marketers and retail designers tap into Duggal’s dye-sub capabilities.
Christian Dior stages an unexpected French farmhouse experience in the heart of Las Vegas, with a classic settee as the visual centerpiece. Duggal draped the furniture piece in a custom fabric print recreating luxury French linen.In addition to providing expert color and fabric matching from a single swatch, our team also ensured a perfect pattern by applying the step and repeat technique seen in press walls—easier said than done on a seat cushion!