Sesame Street, kicking off its 44th season, is creatively engaging Gen-X parents in fundamental development skills for their preschoolers - patience, focus and resisting impulse.
In the coming months, Cookie Monster will battle his insatiable appetite in spoofs of X Gen movie classics including Star Wars, James Bond and Karate Kid. In creating such features, Sesame Workshops encourages parents to sit with their kids to enjoy Cookie's adventures and discuss how to practice valuable life skills at home.
While Duggal can't help Cookie Monster control his cravings, we are privileged to work with the endlessly creative Sesame Workshop in producing large format graphics that appear throughout the NYC public transit system.
