Coach Launches New 1941 Line at New York Fashion Week [VIDEO]

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Coach Launches New 1941 Line at New York Fashion Week [VIDEO]

In a dazzling New York Fashion Week runway show, Coach reminded us all of why it is one of the world’s most recognized luxury brands.

Half-75th anniversary celebration, half-new label launch, the High Line extravaganza was ultra-inspired. The atmosphere? Downright electric.

Coach’s first-ever luxury line, 1941 “hones in on the ‘super-heritage’ of cinematic America, coming to life in a series of reconstructed classics from leather biker jackets and denim flares to suede co-ords complete with western-style patchwork,” LOOK magazine raves.

Named for the year Coach was established, 1941 features an exclusive saddlebag designed by creative director Stuart Vevers, and is available both on Coach’s website and in stores.

“The collection is really building on the work we’ve done for the past three New York Fashion Week presentations, in terms of the aesthetic and our point of view,” Vevers told WWD. “What we’ve been presenting within those collections has felt more pushed creatively and a more elevated offering from Coach and we’ve just never given it a distinct title. We felt that the time was right for that given the interest we’ve had.”

Coach 1941 Spring 2016   Coach 1941 Vehicle Wraps

Duggal had the privilege of adding to Coach’s NYFW excitement. We decked out an entire Manhattan gas station that served as a guest check-in hub for the #CoachSpring2016 runway show, setting the stage for one of the week’s most buzzworthy events. Check out the installation in the video below.