Duggal Brings Sweet Summer Flavor to UNIQLO Stores Nationwide
06/20/2013
featured Direct to substrate Custom Displays Connect Industry News
Bright colors and universally fashionable styles make Japan's UNIQLO one of the hottest casual wear retailers on the global stage. Shoppers of all ages and social groups pour into its stores worldwide to see the latest collections and experience the electric atmosphere, pulsating music and eye-popping visual merchandising.
Always seeking ways to elevate the shopping experience, UNIQLO store designers chose Duggal to carry out their flavorful vision of sweet, summery, ice cream parlor displays. Duggal visual art consultants Agata Renault and Giselle Behrens led the production of more than 5,000 custom-cut ice cream cones in 18 colors for all seven U.S. stores including the 5th Avenue flagship in New York City. Showcasing matching ice cream parlor awnings, custom shelving and nine-foot tall “soft serve” and “double scoop” features with custom air cable display systems for store windows, UNIQLO is transformed, and customers are ready to take a delicious bite.
Duggal Visual Solutions is delighted to work with the gifted designers of UNIQLO and excited to be a part of their kicking off of summer.