Diane von Furstenberg Studio, L.P. consulted Duggal to create a replica of their iconic lip logo in an energy efficient Neon looking display. DVF wanted the lips to be programmable, as they wanted 2/ PMS shades of pink and white versions. In that effort Duggal crafted the lips in multiple sizes from 23” – 62” wide. We used a programmable RGB flexible thin neon LED light tube for the lips. Our interactive team wired the units to be DMX controlled (to hit all the PMS color values). All components for the DMX controller and power supplies were installed in a custom enclosure and every unit was fully programmable to any shade of color.

More than 50 displays were crafted and installed in 11 locations in the USA and London.