In conjunction with The American Dairy Association and The New York Jets Fuel Up to PLAY 60 initiative, Duggal designed, produced, and installed an updated new look for the Morris Campus High School in the Bronx. In a collaborative effort, we came up with a cohesive, well-branded design – bringing together the three distinct schools that share this historical space by incorporating inspirational images and words in the design elements. 

Fuel Up to Play 60 is an in-school nutrition and physical activity program launched by the National Dairy Council and National Football League, with additional support from the US Department of Agriculture. This branding project is yet another avenue to keep students inspired to strive to be their best throughout the school year while strongly conveying the message of this program through powerful branding and imagery.

We were able to complete this project prior to the start of the academic school year, and the finished product is one the students and faculty can be proud to call their own!

We hope the Morris Campus High School students and staff enjoy their newly refurbished space!

Photo Credits © Mark Ellison (NYC Photo Studio)