The Importance of the Holi Festival

Every spring, the Hindu faithful celebrate Holi, a joyous festival of love. Revelers douse each other with colorful powder or water while dancers and drummers energize the crowd. Founded in India, Holi celebrations now take place around the world.

Holi symbolizes divine love and the triumph of good over evil. Everyone is welcome no matter their background. In New York, Holi festivities generate an inclusive, exuberant environment that led to NYC Holi Hai being dubbed The Happiest Festival in New York City.

Duggal has deep ties to Holi. The festival s message of love and acceptance resonates with our core values. In the past, we sponsored NYC Holi Hai multiple times.

Duggal was involved in NYC Holi Hai for years, says Duggal sales consultant Ruchika Attri. We did all of their graphics and people really noticed our name.

In 2017, Duggal was one of the NYC Holi Hai festival s key sponsors. We produced large-scale signage and banners enhanced with crisp visuals.

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