Uniqlo and Marimekko Just Gave Us All the Holiday Feels
12/07/2020
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A brand partnership is a beautiful thing, especially when it brings well-known brands together to deliver a special product and experience to consumers.
That’s exactly what Japanese retailer Uniqlo and Finnish home furnishings company Marimekko are doing with their limited-edition holiday capsule collection for Fall/Winter 2020. It’s the fourth collaboration between the two brands. Fast Company called it “the coziest yet.”
“The holiday capsule collection celebrates a feeling of meaningful togetherness,” Marimekko Corporation said in a press release. “Inspired by northern weather and winter life, the collection features a selection of cozy ready-to-wear items for women and children in iconic Marimekko prints by Annika Rimala and Maija Isola.”
Town & Country Magazine wrote, “It is titled ‘Joyful Together’ and meant to evoke the warm fuzzies associated with the holidays, even during these unusual times. The festive colors and soft fabrics are equally perfect for lounging around at home and getting into the holiday spirit.”
We’re extra-delighted by the Uniqlo-Marimekko connection because they are both Duggal Visual Solutions clients. See some of our past work with both brands below and shop the latest Uniqlo x Marimekko collection on Uniqlo’s website.
