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AOL Unveils New Video Programming & Strategy at Brooklyn’s Duggal Greenhouse

Greenhouse, Industry News

AOL Unveils New Video Programming & Strategy at Brooklyn’s Duggal Greenhouse


In another first for Brooklyn, AOL unveiled its full slate of 2014 original web video series at the Duggal Greenhouse in the Brooklyn Navy Yard.

3,000 celebrities, executives and media thought leaders were on hand at the Greenhouse for AOL’s “Connected” NewFront conference, possibly making it Brooklyn’s largest media event ever. James Franco was there as the face of “Making a Scene with James Franco,” a new series that will recreate classic Hollywood scenes. Other stars in attendance included Sarah Jessica Parker, Kevin Nealon, Portia de Rossi, Zoe Saldana, Nicole Richie, Mike Epps and Bode Miller.

In all, AOL introduced 12 new original series and 4 returning series, along with a slew of strategic partnerships and plans. And the Greenhouse did not disappoint, again proving to be an extraordinary venue in Brooklyn’s cultural lure of fashion, entertainment, media, technology and art.

Duggal Visual Solutions provided full-scale graphics production to visually establish AOL’s presence in the digital future. Duggal transformed the Greenhouse’s interior from floor to ceiling, and even branded its exterior with a gigantic AOL logo and “Connected” wordmark that could be seen from across the East River.






NEW YORK, NY – APRIL 29: A general view of atmosphere at the 2014 AOL NewFronts at Duggal Greenhouse on April 29, 2014 in New York, New York. (Photo by Bryan Bedder/Getty Images for AOL)