Island Records - Reinventing the Record Label's Headquarters
01/26/2015
DVS Project Newest Project
Duggal has partnered with Island Records for an eye-popping redesign of the label’s headquarters.
Duggal's team of experts orchestrated the production and installation of large-scale dimensional lettering and custom wallpapers for the record company's hallways and public areas, alternating full color and monotone graphics into a diverse and engaging exhibition, perfectly suited to Island’s diverse roster of artists.
Island’s impressive list of recording artists is represented by a striking collage of album cover artwork spanning the entire width of a long hallway in the label’s office space. Attention-grabbing portraits of key artists are spread throughout the area and designed with a contemporary, halftone look. Stepped and repeated Island logo wallpaper rounds out the graphic overhaul as the backdrop in an intimate seating area for guests. The design for the space was done by contemporary artist, Kyle Goen.
As an overall project, it has reinvented the entire mood of the space, delivering a full graphic solution that speaks beautifully to the vibrancy of the hip Island Records brand.