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Bright colors and universally fashionable styles make Japan’s UNIQLO one of the hottest casual wear retailers on the global stage. Shoppers of all ages and social groups pour into its stores worldwide to see the latest collections and experience the electric atmosphere, pulsating music and eye-popping visual merchandising.

Our Role

Always seeking ways to elevate the shopping experience, UNIQLO store designers chose Duggal to carry out their flavorful vision of sweet, summery, ice cream parlor displays for Summer 2013. We produced more than 5,000 custom-cut ice cream cones in 18 colors for all seven U.S. stores, including the 5th Avenue flagship in New York City. With matching ice cream parlor awnings, custom shelving and nine-foot-tall “soft serve” and “double scoop” displays, UNIQLO was transformed, and customers were more than happy to take a delicious bite.

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