YOTEL’s Chandeliers Are Inspired by the Brand’s Quirky Mascot
01/20/2016
DVS Project Newest Project
Conceived to replicate the lavishness of first-class air travel and attract busy international travelers, YOTEL is the ultra-efficient yet super-luxurious hotel where every single feature is designed in unison with a magnificent brand experience.
Just a few blocks from bustling Times Square, YOTEL New York welcomes visitors to a sleek lobby accented by a combination of high-tech touches, like a luggage-handling robot, and fun quirks, like a statue of the distinct YOTEL mascot, “Shaggy.” It all comes together above head with a collection of glistening chandeliers designed by Brooklyn-based artist Ian Sklarsky for YOTEL’s holiday installation. The five hanging pieces – which are actually inspired by “Shaggy” himself – were custom cut and assembled by fabrication experts at Duggal Visual Solutions. Duggal’s Giselle Behrens collaborated with Sklarsky and the YOTEL interior design team to bring the artist’s elegant vision to life.