Your Phone is About to Smell Really, Really Good with New App Scentee
11/05/2013
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What if, instead of that awful alarm tone, your phone pumped out the scent of fresh coffee in the morning? Or perhaps bacon?
Japanese tech brand Scentee is making it happen with a plug-in accessory that attaches to your smartphone’s headset jack. Housing tiny, removable fragrance cartridges, the LED attachment works with a mobile app that signals when to release your chosen scent.
Scents range from flowery to sweet to mouthwatering – the LA Times lists rose, mint, curry, jasmine, cinnamon roll, lavender, apple, strawberry, coconut, corn soup, Korean BBQ and baked potato. NPR elaborates, reporting that Scentee’s Hana Yakiniku app will feature pumps of short ribs, grilled beef and buttered potatoes. A bacon fragrance is reportedly in the works as well, and Digital Trends tacks on coffee and curry to the lineup.
The scents can be released manually, or they may be synced with notifications and alerts. (Seriously, who wouldn’t want their Facebook messages to smell like Korean BBQ?);
Scentee will make its U.S. debut in late November, with the attachment available for $35 and cartridges $5 each. It will debut in Japan a few weeks earlier.
“The iPod made music portable. We want to that for scent,” Scentee CEO Koki Tsubouchi told NPR.
Not surprisingly, Tsubouchi also said he is in talks with American food manufacturers about developing fragrant advertisements.
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